How does Visitor Scoring work?

Lead scoring

Shirley Jackson
Written by Shirley JacksonLast update 2 years ago

ExactVisitor calculates lead score based on the activities on website:


This is how we calculate visitor score:


For every company (ex: Verizon) > Calculate count of all sessions of a company in last 90 days

Calculate X > (count of all sessions of a company*0.25)/total visitors of a company

Calculate Y > (count of page views of company / count of all sessions of company)

Visit Score is: (X+Y)/2

If visit score is > 5 then we save it as 5 only

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